CONCEPT WINDOW DESIGN
Swatch
I developed the visual concept for the new spring collection “Energy Boost” for 27 sales points throughout Italy. I thoug the best way to presente the fruit line of watchs was to present them ready to eat! so put them on a plats with forchets and kife!
After that i developed the k visual and then i designed the right solution for each store. In the most important Italian cities, Rome, Milan, Florence etc., a special "Fruit of the day" was launched.
Milan store - corso Vittorio Emanuele