Brand identity

Ajali bag

Ajali is a project born to meet the daily need to have a backpack that can be used to different situations and occasions. In fact Ajali, which in Swahili language indicates destiny, is reversible, one side in matte color eco-leather and on the other side the colored textures in cloth wax, to cope with all the situations of every day. It suggest many engagements game and a new story to tell every day.